Pimping Ida

Local blog, Bioblog, has a brief informative post about the fossil Ida and the public relations hoopla around it (see a wonderful fossil – but not a missing link). This hoopla is a worry – it’s not the way to do science. I was shocked to find out that public release of information on the fossil, and the first scientific publication on it, coincided also with publication of a book and screening of a TV documentary! Big money is involved.

The New Humanist goes into more detail about the PR spin around Ida (see Pimping Ida and Ida fever).

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The Link

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